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Making your product experience unique

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1 min

by Alexis Saillart

Amandine Durr, CPO @Backmarket

Good products answer the users problems, great products answer the users problems and create an emotional bound with them. Thanks to Amandine Durr, CPO @BackMarket, discover the why and how of creating emotional product experiences.

 

 

The main key learnings :

  • Discover how a great product can create a strong emotional bond.
  • Learn how to properly define your North Star value to impact your entire company.
  • See the importance of including your North Star Value in your discovery process.

 

To go further : our book Agile Product Management

 
# La Product Conf 2022

Published on 14 Dec 2022

Updated on 01 Oct 2024

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Written by
Alexis Saillart
Alexis Saillart Alexis started at Potloc in Montreal, then at TNP Consultants as a Business & IT Transformation Consultant. He contributed to agile projects for SNCF. As a Consultant in Acceleration Tactics at Saegus, he applied his skills to various projects. His interest in product materialized as a Product Manager at L'Oréal. Since 2022, at Thiga, he holds the position of Product Owner CRM Salesforce at Leboncoin.

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