Elize Bosker, former Product Leader @Deezer, Spideo and Hotjar, tackles best practices on how to build trust with customers, using radical transparency. With practical advice, she explores the uncomfortable responsibility of preserving ethics, championing inclusion, and building trust through more transparent ways.
The main key learnings :
- Mesure Impact. Define the hearts metrics and measure the impact of your action on the customer experience.
- Take the transparency Test. Provide the right level of information to build trust.
- Establish Ethical Product Principles. Ensure design and decision-making processes are inclusive.
To go further: our book Agile Product Management
Written by
Nishan Thiruna
Nishan, Product Manager at Thiga, is currently on a mission at InVivo Digital Factory, and has also held key positions at Sephora, BNP Paribas, and SIPLEC E.LECLERC. At GALEC, Nishan led innovative projects in digital and customer experience. His expertise covers mobile product management and team leadership, highlighted by achievements such as the launch of the first Voice Bot on Google Assistant and the incubation of startups like Wineadvisor.
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